What is Link Juice and how to make for your site?

What is Link Juice and how to make for your site?

If you’ve wondered how to generate premium link juice for your site, you’ve come to the right place. 

In this article, we’ll cover some of the basics of what it is and why it’s important; explain how it’s done and what tools you need; show you how it’s done; include some examples from real sites that are doing it well; and finally, we’ll give you a glimpse at future possibilities in terms of link-building strategies. 

What is link juice and why do I need it?

Link juice is the SEO term for the value that is passed from one site to another. The more links a site has, the more powerful it is. 

The most powerful link is the one that is naturally passed on from one site to another without any manipulation. Today, we’ll look at some of the most obvious places to get link juice.

Pro tip: If your subject line looks like a question other people will likely get answers to, your email is. Unless you target specific people or businesses, most likely, no one will read your email. 

And when they do, your link will surely get buried in the slightly less sensational answers they POST on Quora, Reddit, Facebook Groups, etc. Your email should either look like (see image below):

This is the more captivating email. It has something for everyone. And it goes out in a way that you’d expect from an email: in a way that feels human, like a friend — someone trying to help.

Pro tip: The more personal and conversational the email, the more likely it will be clicked. Those interested in pursuing a partnership or asking a question should feel comfortable sending you the email. 

Pro tip: It doesn’t hurt to add “important or interesting questions” at the beginning of your subject line. Those are still open to replies and will be served first. Furthermore, this way you can actually engage with and help people. 

All your hard work before will now be for nothing when someone else answers your question first.

Pro tip: Be consistent with your linking. Pages on the same website should always share the same quality anchor text. Use three words: high-quality, helpful, and relevant.

Pro tip: Apart from the subject line and email, another simple yet effective way to get your organic links is by following a small list of sites and doing backlinks checkups. Below is a list of recommended tools for backlink checks. There is nothing complicated about it.

How to generate link juice for your site

Generating link juice for your site is important because it helps you rank higher in search engines. 

There are a few ways to generate link juice for your site including guest blogging, writing for niche-specific publications, getting reviews for your products or services, and creating infographics and sharing them on sites like Pinterest.

You can generate link juice for your site either directly on the site (where known) or from external sources. Direct linking simply means linking to where your content originally originated (Fiverr, Sub stack, Medium, etc.), where we want to link our new content once it’s published online.

 We want to make sure the experts in our space are linking to us in the most efficient way possible, so we can rank our content and potentially drive traffic to our new content.

When external links are used, it’s what’s referred to as “from elsewhere.” These links help users navigate your site, instead of having to navigate across your entire site. 

For instance, when we create articles for sites like Substack, we can then link to our new English-language articles from Substack to our other content on Marketing Leaf.

Guest blogging is another way to generate link juice, although we may refer to it in a different way. Guest blogging is the act of writing or publishing content for another site, but before you do, you must first go through the process of applying (and being accepted) to host the content. 

Although we simply write on our Marketing Leaf site, we must also go through several extra steps to receive editorial approval for the content that we produce, including going through a vetting process led by the site’s editorial team.

Guest blogging is not requiring a great deal of effort, and it’s one of the simplest ways to generate link juice for your site. It’s just writing, publishing, and submitting your content. The only important part is you must do so via the editorial process before publishing anywhere else.