Recruitment is something that has undergone major evolution over the past 10 years or so. This is thanks to all of the technological advancements that have occurred thus allowing recruiters to be able to find talent in better and more efficient ways than ever before. There are plenty of innovations in the recruiting process that have completely transformed the way we go about advertising opportunities, tracking applications, communicating with applicants, and even interviewing them. What are we talking about? Petroplan reveals how technology has changed the energy sector. Here is a look at how tech has completely transformed how the recruiting process goes.
- Online Platforms
Some of the older websites that were job boards for recruiters had very limited features. They were only an online version of classifieds. Nowadays, they are much more than that. They have fully-featured job portals that give recruiters the upper hand. They come with various helpful algorithms and add a social media element to it to make the process much more streamlined and more efficient.
The same is true for anyone applying for a job. After all, they can sort job openings based on several filters and they can contact recruiters much more easily. However, they help recruiters the same. From being able to curated and analyze candidates, there has never been a better time to recruit top talent. The online job portals available today open up all kinds of opportunities to effectively interact and connect with candidates boosting their experience.
- Targeted Job Posting Ads
With social media, recruiters can target specific demographics of the population with advertising. They can do this across a variety of different social media platforms including but not limited to LinkedIn, Facebook, Instagram, and more. In fact, according to Statista, there were as many as 3 and a half billion active social media users across platforms. Thus, any HR team can leverage these platforms and target their job advertising to people who fit specific criteria and qualifications.
- Mobile Communication
There has been such a surge in mobile users. With mobile technology evolving at such a rapid pace, it’s become a center point for every recruiter. Nowadays, you have to focus on the mobile user with this segment of the population outpacing traditional desktop users. From using SMS marketing to conducting mobile interviews, mobile technology has done a lot to help change the game. To this day, email remains one of the best ways to communicate with prospective employees. The majority of people check their email on their mobile phones.
- Conducting Online Interviews
Technology gives companies the chance to interview candidates without having to host them physically at the office. Previously, a business needed to have a bunch of people sitting out in their waiting room clogging up their space. Now, with video conferencing so advanced, you can conduct a face-to-face interview without that being necessary. This allows companies to reach a much wider spread talent base.
- Streamlined Recruiting
With the newer Applicant Tracking Systems (ATS) and Artificial Intelligence software, HR is capable of handling resumes at a much faster pace than ever before. They are also able to keep up with the job posting and the entire recruiting process. Now, recruiters can search through extremely large databases of candidates and find exactly the candidates they are looking for without having to do it manually.
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